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Brand Overview


COREtec Original | San Diego, CA
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COREtec Original 


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The floor that started it all with our patented and revolutionary waterproof, rigid WPC core. Available in hundreds of styles and colors that provide comfort for life. 

Paradigm Waterproof Flooring | San Diego, CA
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Paradigm Waterproof Flooring 


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From pool water to pet urine, and kitchen messes to bathroom overflows—these floors can take it! 

COREtec Plus Luxury Vinyl Tile | San Diego, CA
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COREtec Plus Luxury Vinyl Tile 


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COREtec Plus represents the next revolution in luxury vinyl flooring. The 9 ft. wide, 6 ft. long luxury vinyl planks of our patented COREtec Plus XL will make a statement in your home. XL decors take vinyl from the utility room to the living room. From modern to country, find the look and performance you need for your home. 

Hallmark Commercial | San Diego, CA
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Hallmark Commercial 


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Since our inception in 1998, Hallmark Floors continues to be driven by our love for wood and our passion for developing, producing and offering the most beautiful, smart and innovative flooring.